About Us

It’s a collaboration

AdvisoryXpress™ is a collaboration between two qualified accountants with unique skillsets

Bob Edwards of Landmark - a publisher - and Steve Haworth of Altered State - a performance marketer - are qualified both literally and by experience to combine their insights in running accounting firms with modern methods of promotion.

Landmark has long been a publisher of technical, promotional and marketing content to accounting firms, whilst Altered State has been providing design, development and marketing services to businesses of all sizes since 2005.

The focus of both is to make it as easy as possible for the compliance-focused accounting firm to transition to providing advisory services.

Bob Edwards
FCCA
Bob built and sold two accountancy practices from a standing start since he first acted for small business owners way back in the Thatcher period. He has witnessed 3-day weeks, numerous recessions and like all of us, the coronavirus disruption plus today’s rising inflation and wide-spread strikes.

Through all of this his prime motivation has been and remains, to improve client service; a quality that has served him well.
Steve Haworth
FCA
Steve is a non-practising UK Chartered Accountant. Having spent over 22 years in the accounting profession, running his own practice for over 14 years, he made a career move into online marketing to further his passion for design and advertising.

Steve now focuses on creating marketing systems and processes to make lead-generation simpler and more accessible.